339 Folgen

  1. What Digital Marketing Trainers Teach About Influence Marketing

    Vom: 2.1.2024
  2. What's Wrong With Influencer Marketing and What We Can Change in 2024

    Vom: 19.12.2023
  3. Differentiating Between Influencer Agencies, Consultants and Services

    Vom: 21.11.2023
  4. Cracking the Code to Gaming Influence

    Vom: 24.10.2023
  5. Why Can't We All Just Get To The Point?

    Vom: 17.10.2023
  6. Influencer and Creator Talent Management is Outdated and Needs a Face Lift

    Vom: 10.10.2023
  7. How One Old School Terrestrial Radio Show Remained Relevant & Ahead of the Curve

    Vom: 3.10.2023
  8. The Man and Method Building Content Creators into Media Properties

    Vom: 26.9.2023
  9. Linqia's State of Influencer Marketing Report Shows Industry Health, Shifting Brand Needs

    Vom: 19.9.2023
  10. Is Talent Management About Managing Talent, or Content?

    Vom: 12.9.2023
  11. Is a Social Slowdown Possible in the Influencer Marketing World?

    Vom: 5.9.2023
  12. Tagger Founder Peter Kennedy Discusses His Company's Acquisition by Sprout Social

    Vom: 29.8.2023
  13. The Power of Marketing Automation for Brands and Creators

    Vom: 22.8.2023
  14. Mavrck's New Creator Compensation Reports Shows More Indicators of Brand Evolution

    Vom: 15.8.2023
  15. A Simple Methodology to Achieve Your Goals in Influence, Content and More

    Vom: 8.8.2023
  16. The Tiers of Influence Marketing and How to Leverage Them

    Vom: 1.8.2023
  17. How to Build a Better Business Book

    Vom: 25.7.2023
  18. Name, Image, Likeness Perspective from one of the Top NCAA Volleyball Players

    Vom: 18.7.2023
  19. Cloning the Boss and Other Business Tips from an Agency Owner & Coach

    Vom: 11.7.2023
  20. The Risk of Social Media Dependency: SEO and the Influencer Marketing Space

    Vom: 4.7.2023

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There's a different in having TikTokers and Instagrammers post about your brand and actually driving influence. Welcome to Winfluence - The Influence Marketing Podcast, where we explain the difference and help your brand shift from influencer marketing to influence marketing. Hosted by industry expert Jason Falls, acclaimed author of "Winfluence: Reframing Influence Marketing to Ignite Your Brand," this podcast takes you on a strategic journey through the world of influence marketing. Jason's wealth of experience ensures that your influence efforts are not just about buzz, but also about real, measurable business impact. And you'll learn that influence marketing (without the 'r') is more than just social media. It can involve offline influence, media, thought leaders, community members and beyond. 🎙️ Episode Highlights: Join us as we dive deep into enlightening conversations with a diverse range of guests, including brand managers, agency strategists, software vendors, and influencers themselves. Get ready to uncover the intricacies of the art and science behind influencing audiences to take action, whether that's trying, buying, or thinking differently. 🔥 What You'll Explore: 📊 Strategic Insights: Gain a new perspective on influence marketing by understanding how to align your influence efforts with concrete business objectives. From increasing brand awareness to driving tangible sales, we unveil the strategic keys to success. 🤝 Collaborative Brilliance: Delve into the secrets of successful collaborations as we chat with brand managers and influencers who have perfected the delicate dance of co-creation. Discover how authenticity, alignment, and creativity drive powerful partnerships. 🔬 The Influence Science: Explore the science behind influence, dissecting the psychological triggers that inspire action. Learn how to craft messages that resonate deeply with your target audience, prompting them to engage, purchase, and advocate for your brand. 🌐 Beyond Online Borders: Dive into the world of offline influence and discover how it complements digital strategies. Unearth the strategies that translate seamlessly from online to offline, creating a unified brand presence that captivates audiences across all touchpoints. 📚 Learn from the Best: Benefit from the wisdom of industry leaders who have mastered the delicate balance between utilizing influencers and creating genuine influence. Gain practical insights that empower you to create meaningful, lasting connections. 🚀 Stay Connected and Informed: If you're committed to turning influence into impact, Winfluence is your one-stop source of inspiration and knowledge. Subscribe now to receive a steady stream of episodes that will revolutionize the way you approach influencer marketing. 🎧 Where to Tune In: Listen to Winfluence wherever you get your podcasts or watch the show on its Tuesday streams at 11 a.m. ET/8 a.m. PT on YouTube, Facebook, LinkedIn and on @jasonfalls's Twitter stream. 📲 Engage and Connect: You can find Jason Falls on most social media platforms @jasonfalls or look for Winfluence on YouTube or Facebook.

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