Choice Hacking
Ein Podcast von Jennifer L. Clinehens - Donnerstags
37 Folgen
-
The Halo Effect (Remastered): Why design overrides functionality
Vom: 1.2.2022 -
How Starbucks Used Psychology to Perfect Its Experience
Vom: 25.1.2022 -
How Peloton Used Psychology to Perfect Its Experience
Vom: 18.1.2022 -
Hyperbolic Discounting: Why we punish our future selves
Vom: 11.1.2022 -
Fresh Start Effect: Why holidays make us want to change
Vom: 4.1.2022 -
How Walmart Used Psychology to Perfect Its Experience
Vom: 13.8.2021 -
How Trader Joe's Defeated Choice Overload
Vom: 20.7.2021 -
How Peloton Used Psychology to Perfect Its Experience
Vom: 15.6.2021 -
Cocktail Party Effect: How to apply the science of personalization
Vom: 3.6.2021 -
How IKEA used psychology to become the world's biggest furniture retailer
Vom: 18.5.2021 -
Social Proof: The persuasive power of crowds
Vom: 4.5.2021 -
Cashless Effect: How eliminating the “pain of payment” can improve your experience
Vom: 1.2.2021 -
The Halo Effect: Why design can override functionality
Vom: 21.1.2021 -
Loss Aversion: Why losing is twice as painful as winning
Vom: 15.12.2020 -
The Peak-end Rule: Why some moments matter more than others
Vom: 17.11.2020 -
Confirmation Bias: How our desire to be right influences our memories and beliefs
Vom: 25.10.2020 -
The Choice Overload Effect: Why more is less
Vom: 11.10.2020
Customer and user behaviors can seem irrational. Shaped by mental shortcuts and psychological biases, their actions often appear random on the surface. In the Choice Hacking podcast, we'll learn about these "predictably irrational" behaviors and how to use them to create incredible customer experiences.