138 Folgen

  1. Episode 38: Whither Local TV?

    Vom: 4.1.2021
  2. Episode 37: Good Riddance 2020! Reflections on Our Bizarre Year

    Vom: 21.12.2020
  3. Episode 36: What Would Bezos Do? Don Graham Reflects on Lessons from Selling The Washington Post

    Vom: 7.12.2020
  4. Episode 35: Stunning News, Staggering Facts, and Bombshells from a New Poll of Local Ad Buyers

    Vom: 23.11.2020
  5. Episode 34: Jim Doyle Looks Back: Getting Thrown Out of His First Sales Call, Losing $1 million, and Lessons from Kodak

    Vom: 9.11.2020
  6. Episode 33: Feeding the Monster: How Content Marketing Fuels Growing 'Owned' Media Demand

    Vom: 26.10.2020
  7. Episode 32: Ad Agencies' COVID Remix: Big Love for OTT & Social Media

    Vom: 12.10.2020
  8. Episode 31: She's Baaaack... 'Smartypants' Weighs In On Media's Outrageous Claims

    Vom: 28.9.2020
  9. Episode 30: The Rise of Content Marketing, & Breathing New Life Into Obituaries

    Vom: 14.9.2020
  10. Episode 29: Taylor Swift, Eminem, & SMBs: Vevo's Plan to Partner With Local Media

    Vom: 31.8.2020
  11. Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

    Vom: 17.8.2020
  12. Episode 27: Why SMBs Ain't Buyin' Big-Brands' Facebook Boycott, and a Promising 'Local' Ecommerce Strategy in Pittsburgh

    Vom: 10.8.2020
  13. Episode 26: With Circulars at a Tipping Point, How Will Newspapers Support Local Journalism?

    Vom: 21.7.2020
  14. Episode 25: As Ad Market Recovers, OTT and Political Hold the Most Hope for 2020

    Vom: 6.7.2020
  15. Episode 24: 51 Webinars, 12,000 Ad Buyers, 2 Big Ahas

    Vom: 23.6.2020
  16. EPISODE 23: Corey's Crystal Ball on 2020 Advertising, & Why SMBs Are Rushing to 'Shopify' Themselves

    Vom: 8.6.2020
  17. Episode 22: Media's 'Survival of the Fittest' Scenario Comes True -- And Why TV Is Immune

    Vom: 26.5.2020
  18. Sappy Messaging and Warning Signs: COVID-19's Effect on Marketing

    Vom: 11.5.2020
  19. Episode 20: A Grand Reopening or Bland Reopening for Local Businesses?

    Vom: 27.4.2020
  20. EPISODE 19: There's No Hand-Wringing Among the Masters of Local Marketing

    Vom: 13.4.2020

6 / 7

Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.

Visit the podcast's native language site