Digital Corporate Communication – Dialogues with scholars

25 Folgen

1. Public Sector Organisations: The Finnish Tax Administration introduces character for humorous tax lessons

   Vom: 22.12.2023
2. Disinformation: The European Union’s response to disinformation

   Vom: 15.12.2023
3. Corporate Social Responsibility (CSR) Communication: Grupo Nutresa, the leading processed food company in Colombia

   Vom: 8.12.2023
4. Hijacking: SAS Ad Controversy

   Vom: 1.12.2023
5. Internal Communication: philosophy of the Swedish Transport Administration

   Vom: 24.11.2023
6. Co-productive Citizen Engagement: Madrid City Council's push for citizen engagement

   Vom: 17.11.2023
7. Gamification: lessons from Nissan, Deloitte, and Google

   Vom: 10.11.2023
8. Corporate Reputation: Dolce & Gabbana's reputation in China

   Vom: 3.11.2023
9. Media Relations: the Global Strategic Communications Council

   Vom: 27.10.2023
10. Visual Communication: Heineken's identity

    Vom: 20.10.2023
11. Digital Transformation of Communication Functions and Organisations: Siemens Healthineers

    Vom: 13.10.2023
12. Measurement and Evaluation: UNICEF’s measurement framework

    Vom: 6.10.2023
13. Complaint Management: Gucci’s handling of the balaclava sweater firestorm in 2019

    Vom: 29.9.2023
14. Activism: Asia Pulp and Paper's digital activism insight

    Vom: 22.9.2023
15. Voice Communication: Sonic branding and brand voice

    Vom: 15.9.2023
16. Financial Comms & Investor Relations: SAP SE's visionary initiative in digital transformation

    Vom: 5.9.2023
17. Crisis Communication & Crisis Life Cycles: the electronic payment service provider NETS

    Vom: 28.8.2023
18. Algorithmic Leadership and Management: Deliveroo France Case Study

    Vom: 28.8.2023
19. Brandjacking and Character Assassination: McDonald's and the series of brandjacking incidents

    Vom: 1.8.2023
20. Social Media Influencers: Unilever's influencer campaign in Germany

    Vom: 18.7.2023