Gamification: lessons from Nissan, Deloitte, and Google
Digital Corporate Communication – Dialogues with scholars - Ein Podcast von Vilma Luoma-aho & Mark Badham
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In this episode, we are talking about Digital Corporate Communication and Gamification. We are joined by Dr Jens Seiffert-Brockmann, Professor of Business Communication at the Department of Foreign Language Business Communication at the Vienna University of Economics and Business in Austria. Through his research he is interested in the impact of digital communication on business, especially with regard to content management, gamification and internet memes.
