Visual Communication: Heineken's identity
Digital Corporate Communication – Dialogues with scholars - Ein Podcast von Vilma Luoma-aho & Mark Badham
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In this episode, we are talking about Digital Corporate Communication and Visual Communication. We are joined by Dr Chiara Valentini, Professor of Corporate Communication at Jyväskylä University School of Business & Economics in Finland. Alongside her research into visual communication in digital environments, she is also interested in how organisations manage relationships with stakeholders through social and other digital media and how this affects stakeholders’ trust in organisations.
