Business of Apps Podcast

218 Folgen

1. #138: State of Mobile 2023 with Lexi Sydow, Data Analytics at Data.ai

   Vom: 20.2.2023
2. #137: The Future of App Attribution with Mateusz Bochenczak, Apps & Mobile Gaming Measurement at Appsflyer

   Vom: 13.2.2023
3. #136: Creating the best monetization strategies for free apps with Andriy Sambir, CEO of LinkUp Studio

   Vom: 6.2.2023
4. #135: Tapping Influencers for your app marketing mix with Marion Balinoff, Influencer Marketing Consultant

   Vom: 30.1.2023
5. #134: What makes Influencer marketing tick in 2023 with Jennifer Sudo, Managing Partner at M&C Saatchi Performance

   Vom: 23.1.2023
6. #133: Hardcore and mid-core gaming apps marketing with Kate Lovejoy, COO, Retargeting at Adikteev

   Vom: 16.1.2023
7. #132: Improving Your App Subscription Funnels with Jeff Grang, Co-founder and CPO at Purchasely

   Vom: 9.1.2023
8. #131: What does Augmented Reality have to offer to app marketing with Doddz, the top Augmented Reality artist

   Vom: 16.12.2022
9. #130: Mobile App vs. Web3 ads with Andre Kempe, Founder at Admiral Media & Admiral Studio

   Vom: 28.11.2022
10. #129: Creating a profitable growth strategy for Subscription Apps with Alexander Guerra, Head of Monetization from baz SuperApp

    Vom: 21.11.2022
11. #128: Building user research based app monetization strategy with Jenny Kay Pollock, Lead Subscription Monetization Manager at Together Labs

    Vom: 14.11.2022
12. #127: SKAdNetwork 4.0 and Privacy Sandbox: what do subscription apps need to know with Alex Bauer, Head of Product & Market Strategy at Branch

    Vom: 7.11.2022
13. #126: Consumer Subscription Apps: opportunities & challenges with Eric Crowley, Partner at GP Bullhound

    Vom: 31.10.2022
14. #125: A 30-day App Customer Retention challenge with Jennie Lewis, Senior Manager, Customer Insights at Airship

    Vom: 24.10.2022
15. #124: Getting your mobile app to greater heights with Dr. J. Gonzalo, VP, Consumer Mobile Services, Europe & P. Gauden, Head of WEU Ecosystem Marketing at HUAWEI

    Vom: 11.10.2022
16. #123: Leveraging mobile games ad tech for non-gaming apps with Andrey Kazakov, Vice President of Demand at AppLovin

    Vom: 3.10.2022
17. #122: App Marketing for Black Friday & Cyber Monday with Jason Smith, VP of Sales (UK & Europe) at MoEngage

    Vom: 26.9.2022
18. #121: Untapping app growth with great ad creatives with Dan Greenberg, Chief Design Officer at ironSource

    Vom: 19.9.2022
19. #120: 2022 Mobile App Experiences Gap Survey with Corey Gault, Senior Director of Corporate Communications at Airship

    Vom: 12.9.2022
20. #119: LTV in Mobile with Levi Matkins, CEO of LifeStreet

    Vom: 22.8.2022