The Marketing Architects
Ein Podcast von Marketing Architects
169 Folgen
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The Great Reach vs Frequency Debate
Vom: 20.2.2024 -
Understanding Marketing Research with Notre Dame’s Dr. Mitch Olsen
Vom: 13.2.2024 -
Media Mix Modeling is Back in Style
Vom: 6.2.2024 -
Revolutionizing B2B Marketing with Salesforce’s Colin Fleming
Vom: 30.1.2024 -
What’s the Deal with Distinctive Assets?
Vom: 23.1.2024 -
From the Archive: Is Brand Awareness Overrated or Effective Marketing?
Vom: 16.1.2024 -
Is 2024 the Year of CTV?
Vom: 9.1.2024 -
What’s Up with Attention?
Vom: 2.1.2024 -
From the Archive: How to Measure Upper Funnel Marketing Channels
Vom: 26.12.2023 -
Year in Review with Sleeping Barber and That’s What I Call Marketing
Vom: 19.12.2023 -
Cheers to 2024 Marketing Trends
Vom: 19.12.2023 -
Mastering QR Codes for Shoppable TV
Vom: 12.12.2023 -
AI and the Future of Ad Agencies
Vom: 5.12.2023 -
Marketing to the CFO
Vom: 28.11.2023 -
Planning a Merry Holiday Shopping Season
Vom: 21.11.2023 -
How to Create Sticky Digital Advertising
Vom: 14.11.2023 -
Avoiding the Google Tax with SEM
Vom: 7.11.2023 -
Research Says You’re Targeting the Wrong People
Vom: 31.10.2023 -
Closing the Creativity Gap
Vom: 24.10.2023 -
7 Modern Marketing Dilemmas with Kantar’s Mary Kyriakidi
Vom: 17.10.2023
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
