The Marketing Architects
Ein Podcast von Marketing Architects
169 Folgen
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Nerd Alert: How AI Will Change Marketing Structures
Vom: 8.5.2025 -
The Differentiation vs Distinctiveness Debate
Vom: 6.5.2025 -
Nerd Alert: Does Creative Consistency Matter?
Vom: 1.5.2025 -
What Marketers Get Wrong About Targeting
Vom: 29.4.2025 -
Nerd Alert: Do Discounts Damage Brands? The Truth About Price Promotions
Vom: 24.4.2025 -
The Louder You Are, the More You Grow: Why ESOV Still Works
Vom: 22.4.2025 -
Nerd Alert: The Power of Creative Advertising
Vom: 17.4.2025 -
The New Rules of Great Video Creative with Steve Babcock
Vom: 15.4.2025 -
Nerd Alert: The Science Behind Emotional Advertising
Vom: 10.4.2025 -
The CTV Hype Cycle: Separating Fact from Fiction
Vom: 8.4.2025 -
Nerd Alert: Why Humor Wins in Advertising
Vom: 3.4.2025 -
Advancing Marketing Effectiveness in the USA with WARC's Lexi Wolf
Vom: 1.4.2025 -
Nerd Alert: The Psychology Behind Direct Mail Performance
Vom: 27.3.2025 -
The Potential of AI Video with Seth Woodall
Vom: 25.3.2025 -
Nerd Alert: The Dirichlet Effect: Predicting Brand Loyalty
Vom: 20.3.2025 -
Marketing Like a Challenger with Chuck Hengel
Vom: 18.3.2025 -
Nerd Alert: The Multiplier Effect: Debunking Brand vs. Performance
Vom: 13.3.2025 -
Great Marketing Tells Great Stories
Vom: 11.3.2025 -
Nerd Alert: Brand Awareness vs Brand Salience
Vom: 6.3.2025 -
Synthetic research vs human insights in marketing
Vom: 4.3.2025
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
