The Local Marketing Trends Podcast
Ein Podcast von Gordon Borrell - Montags
138 Folgen
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How KSL.com Became a Local Media 'Phoenix'
Vom: 3.2.2025 -
Whither Local TV? Checking in With Gray Media's Pat LaPlatney
Vom: 20.1.2025 -
The Dirty Little Secret to Exponential Growth in Sales
Vom: 6.1.2025 -
What 1,000 Local Advertisers Just Told Us (Good, Bad, AND Ugly)
Vom: 9.12.2024 -
Mastering Today's Media: Stop Gabbing, Cut the Fluff, Add 'Proof'
Vom: 25.11.2024 -
Madhive's Jim Wilson Talks About Small Fish in the CTV Stream, and His New Role with Audacy
Vom: 11.11.2024 -
Why Dozens of Buyers Have Been Snapping Up Newspapers
Vom: 28.10.2024 -
Local Content Goldmine Starts to Deliver (Even for Radio!)
Vom: 14.10.2024 -
Hyperlocal Site's 100-Year Plan: Help Local Businesses
Vom: 30.9.2024 -
Riegsecker Sees Local Media at an Inflection Point
Vom: 9.9.2024 -
Finally, Local Podcasting Might Be Catching On
Vom: 26.8.2024 -
Are Digital Marketing Services Worth Selling?
Vom: 12.8.2024 -
This Iconoclast Doesn't Mince Words on Today's Mass Media
Vom: 29.7.2024 -
Local Media's Near-Term Fate: Hobby Shop or Rising Phoenix
Vom: 15.7.2024 -
The Forgotten Goldmine in Email
Vom: 24.6.2024 -
Radio's New Leader Brings An Attitude To the Job
Vom: 10.6.2024 -
Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun
Vom: 28.5.2024 -
TEGNA Finds a Set of AI Geniuses
Vom: 13.5.2024 -
How Young Adults Search Online for 'Local' Information Might Surprise You
Vom: 29.4.2024 -
It's the Email, Stupid
Vom: 16.4.2024
Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.
