The Local Marketing Trends Podcast
Ein Podcast von Gordon Borrell - Montags
![](https://is1-ssl.mzstatic.com/image/thumb/Podcasts122/v4/5c/1a/79/5c1a792a-d3f8-228f-929a-737b200696d3/mza_6473272078084223577.jpg/300x300bb-75.jpg)
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124 Folgen
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The Forgotten Goldmine in Email
Vom: 24.6.2024 -
Radio's New Leader Brings An Attitude To the Job
Vom: 10.6.2024 -
Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun
Vom: 28.5.2024 -
TEGNA Finds a Set of AI Geniuses
Vom: 13.5.2024 -
How Young Adults Search Online for 'Local' Information Might Surprise You
Vom: 29.4.2024 -
It's the Email, Stupid
Vom: 16.4.2024 -
First Step Chronicles, Part 1: How One Radio Group is Tackling GenAI
Vom: 1.4.2024 -
Cox is Scripting the Future of Local Television With Ambitious 'Neighborhood TV'
Vom: 18.3.2024 -
Pearls of Wisdom from a Remarkable Woman Who Might Be the World's Oldest Living Sales Rep
Vom: 20.2.2024 -
Deloitte Exec: Generative AI Will Have 'Enormous' (Good) Impact on Local Media
Vom: 12.2.2024 -
Where Ad Industry Is With Generative AI, and How Frequence Is Cracking the Code
Vom: 5.2.2024 -
Could Radio Be Overthrowing Newspapers & TV as the King of 'Local'?
Vom: 22.1.2024 -
Picking on Prognosticators: 2024 Predictions Worth Dissin'
Vom: 8.1.2024 -
We Come Bearing Gifts: Another Windfall for Local Media on the Horizon
Vom: 26.12.2023 -
News Industry Executive: Google Payments to U.S. Local Media 'Will be Transformative'
Vom: 11.12.2023 -
What 2,000 Local Businesses Told Us About Their 2024 Ad Budgets
Vom: 27.11.2023 -
As Ad Buyers Warm up to SaaS Marketing Tools, Will They Ditch the Sales Rep?
Vom: 13.11.2023 -
Wondering About the Profitability of Digital Sales
Vom: 30.10.2023 -
Still Reeling from Meta's Punch, News Sites Brace for 'Devastating' Wallop from Google
Vom: 23.10.2023 -
Why 2024 is Likely to Be a Windfall Year for OTT Sales
Vom: 2.10.2023
Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.