The JM Buzz
Ein Podcast von Journal of Marketing - Donnerstags

Donnerstags
Kategorien:
84 Folgen
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How More Female Executives in the C-Suite Can Spur Improved Customer Orientation and Financial Performance
Vom: 28.9.2022 -
Strategic Brand Factors That Help Moderate the Impact of Business Cycles on Brand Equity
Vom: 28.9.2022 -
Complaint De-escalation Strategies on Social Media
Vom: 28.9.2022 -
The Impact of Website Design on Health Insurance Marketplaces
Vom: 28.9.2022
The JM Buzz discusses cutting-edge marketing research. In each episode, we outline a forthcoming article in Journal of Marketing, the premier scholarly journal in the marketing field. Enjoy! The JM Buzz is a production of the Journal of Marketing and is produced by University FM.