Growth Masterminds: mobile growth podcast
Ein Podcast von Singular

Kategorien:
151 Folgen
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Billions every year: Mobile game & e-commerce fraud
Vom: 11.7.2023 -
New sources of mobile users: Fishing in new ponds with Fluent co-founder Matt Conlin
Vom: 26.6.2023 -
Privacy power shifts: DSPs, SSPs & more with InMobi CBO Kunal Nagpal
Vom: 20.6.2023 -
WWDC 2023: Apple's privacy updates
Vom: 15.6.2023 -
AI and DSPs: science, astrology, & doing your homework
Vom: 9.6.2023 -
Generative AI in games with Unity CEO John Riccitiello
Vom: 2.6.2023 -
Making games go boom: balancing pleasure & frustration
Vom: 30.5.2023 -
Privacy Sandbox on Android: 'we will do everything for the UA managers'
Vom: 16.5.2023 -
Making mobile ads suck less, with Moloco VP Francesco Renzo
Vom: 5.5.2023 -
DSPs in the privacy era: what will change?
Vom: 3.5.2023 -
60% of app subscription cancellations happen in the first 60 minutes. Here's how to save 10% of them
Vom: 28.4.2023 -
Run fewer ads, make more money says gaming OG Adam Jaffe
Vom: 21.4.2023 -
SKAN 4 conversion models live: Singular releases SKAN 4 tools for clients
Vom: 18.4.2023 -
Public data from mobile gaming companies shows true and full UA spend
Vom: 12.4.2023 -
User acquisition is a drug we're all hooked on: Mistplay chief growth officer Jason Heller
Vom: 27.3.2023 -
Post-identifier marketing: chatting with Adobe about 3rd-party cookies and more
Vom: 22.3.2023 -
Surprise: Apple Search Ads drives organic App Store optimization
Vom: 15.3.2023 -
What Steph Curry's shoes reveal about livestream shopping in the west
Vom: 8.3.2023 -
How TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo
Vom: 3.3.2023 -
How to pick an MMP in 2023, with Matej Lancaric
Vom: 6.2.2023
Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, granularity, fraud, privacy, success in China ... and much, much more.