Growth Masterminds: mobile growth podcast

135 Folgen

1. How AllTrails won 2023 iPhone app of the year

   Vom: 23.1.2024
2. AI in user acquisition: where can AI help marketers most?

   Vom: 15.1.2024
3. Growing a super-app in India organically and offline: GenWise

   Vom: 8.1.2024
4. Lucas Moscon on admon (and ... can admon save subscription apps?)

   Vom: 29.12.2023
5. CTV ads: where CTV fits in your user acquisition strategy

   Vom: 15.12.2023
6. Play games to save the planet? How to boost engagement & retention ... while doing good

   Vom: 9.12.2023
7. Product marketing managers OR user acquisition managers: Rovio VP Marketing Luis de la Camara

   Vom: 1.12.2023
8. Pepsi's chief strategy & transformation officer on mobile, strategy, knowing your customers, and generative AI

   Vom: 27.11.2023
9. Making SKAN work in the wild: multiple verticals & monetization models

   Vom: 20.11.2023
10. Can we bring $350 billion in brand ad spend to mobile games?

    Vom: 11.11.2023
11. From the first banner ad ever to generative AI in adtech: chatting with Data Axel's Tom Zawacki

    Vom: 3.11.2023
12. What can we learn from 24 trillion in-app ad bid requests?

    Vom: 23.10.2023
13. Free: ad monetization insights in your MMP dashboard

    Vom: 16.10.2023
14. The 15 worst user acquisition mistakes: what a UA manager learned from 15 million Euros in ad spend

    Vom: 6.10.2023
15. Privacy Sandbox #2 ... impact, timing, data you get, new stuff

    Vom: 28.9.2023
16. Using generative AI to turbocharge your ad creatives

    Vom: 20.9.2023
17. New ASO & Apple Search Ads tips & tricks

    Vom: 15.9.2023
18. Ad monetization hacks via Google, Amazon, Moloco with Felix Braberg

    Vom: 7.9.2023
19. Winning with kids apps: competition, mistakes, and ways to win

    Vom: 30.8.2023
20. SKAdNetwork: everything new from Singular (model migration, cohorts, SKAN 4, Google conversion API)

    Vom: 25.8.2023