Brand Tuned - Rounded Business Design
Ein Podcast von Shireen Smith - Freitags
156 Folgen
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Somi Arian interviews Shireen
Vom: 10.12.2021 -
Niche Investment Comms with James Church
Vom: 3.12.2021 -
Rory Sutherland - On Brand, Advertising & More
Vom: 26.11.2021 -
Positioning with Paige Arnof-Fenn
Vom: 19.11.2021 -
Why Not to Rely On Colour To Stand Out
Vom: 12.11.2021 -
Is it Time to Change the Creativity First Mentality In Branding?
Vom: 5.11.2021 -
David Aaker - Descriptive or Distinctive Name?
Vom: 29.10.2021 -
How To Brand Using Trademarks Strategically
Vom: 22.10.2021 -
Verbal Identity with Rob Meyerson
Vom: 15.10.2021 -
Interview about Brand Tuned by Alison Jones
Vom: 8.10.2021 -
Is IP a Constraint on Creativity?
Vom: 1.10.2021 -
Stef Hamerlinck on Branding and Distinctiveness
Vom: 24.9.2021 -
Somi Arian on Raising Women's Socioeconomic Status
Vom: 17.9.2021 -
Logo Design Process with Ian Paget
Vom: 17.9.2021 -
Creating a Meaningful Brand with Thomas Kolster
Vom: 17.9.2021 -
Brand & Intellectual Property for Startups Vox Pops
Vom: 17.9.2021 -
100th Episode Celebration of Brand Tuned
Vom: 17.9.2021 -
Joe Gregory on the Role of IP in Branding
Vom: 10.9.2021 -
Distinctiveness v Differentiation — Why Focus on Distinctiveness
Vom: 3.9.2021 -
The Brand Starts With You
Vom: 30.7.2021
The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.
