The Crossroads of Influencer Marketing

It seems like we've reached a crossroads in influencer marketing. More and more examples are popping up every day of influencers being called out for bad behavior, not disclosing sponsored content, faking their "genuine"-ness to their audiences and more. Jason Falls thinks we've reached a welcome crossroads in influencer marketing in this food-for-thought short. Learn more about your ad choices. Visit megaphone.fm/adchoices