Episode 57: With Half of Local Ad Buyers Now Using DIY, Will Sales Reps Become Obsolete?
The Local Marketing Trends Podcast - Ein Podcast von Gordon Borrell - Montags
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Google and Facebook have cracked the do-it-yourself code for local advertisers. Does that mean the days of the local ad-sales rep are numbered? Corey and Gordon dive into recent survey data, then turn to a DIY platform export, Rosie O'Meara from GroundTruth, for answers.
