What B2Bs Can Learn From 2023’s Top Marketing Stories
The Accidental Marketer Podcast - Ein Podcast von Impact Planning Group
![](https://is2-ssl.mzstatic.com/image/thumb/Podcasts123/v4/5e/c2/ea/5ec2eac1-e69e-1f25-658e-4c8b38ff5157/mza_8705972079332264556.jpg/300x300bb-75.jpg)
Kategorien:
In this episode, Tom Spitale, Mary Abbazia, and Sean Welham reflect on pivotal 2023 events impacting B2B. Tom spotlights Disney+'s subscriber surge, Mary delves into Taylor Swift's IP mastery, and Sean explores Barnes & Noble's return to intimacy. All 3 cases come with a full discussion of the learnings and implications for B2B marketers.