Getting sales and marketing in s(z)ync with ABM!
Megadeals Podcast - Ein Podcast von David Klattborg, Christopher Engman, Bora Brännström
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ABM is mistakenly seen as a technology when it's really about targeting specific groups of accounts with tailored messaging throughout the funnel. The podcast guests, Christopher Strandell and Erik Annerberg have over 20 years of experience in the ABM industry.
