The Formula For Creativity w/ Chris Grosse

Is a hot dog a sandwich? Why does that even matter? It matters a great deal to Chris Grosse, Assistant Athletic Director of Marketing for Penn State Athletics. If you follow him on Twitter, you'll know these are the types of questions that get Chris fired up, out of the box questions that no one else is thinking of. Think of the hot dog question as an exercise for him to flex his muscles when it actually comes time to creating one-of-kind experiences for students and fans. In this episode, Ch...