Unpacking the Digital Shelf

277 Folgen

1. Delivering Differentiated Content in a World of Content Overwhelm, with Warren Daniels, CMO at Bynder

   Vom: 3.6.2024
2. Spicing up the Global Creative Process at McCormick, with Leah Carlson, VP Client Services at Velir

   Vom: 27.5.2024
3. New Research: The Impact of PDP Quality on Retail Media ROAS, with Russ Dieringer, Founder & CEO, Stratably, and Claire McBride, VP Research & Education, Stratably

   Vom: 20.5.2024
4. Sustainability is Shifting from Promise to Progress, with Keith Anderson, Founder & Principal Analyst at Decarbonize.co

   Vom: 13.5.2024
5. A Model for Global Analytics Transformation and Harmonization, with Celia Van Wickel, Director Omnichannel Digital Commerce Analytics at Mars

   Vom: 6.5.2024
6. Loyalty is Now Everyone’s Job, with Andrea Leigh, Founder & CEO, Allume Group

   Vom: 29.4.2024
7. Insights from Ecommerce in Asia, with Rebecca Xing, CEO at Trustana

   Vom: 22.4.2024
8. Those Silos Ain’t Gonna Bust Themselves, with Diana Macia, Director of Global Omni-Commerce Capabilities at Kellanova

   Vom: 15.4.2024
9. The Scoop from CAGNY, with Russ Dieringer, Founder and CEO of Stratably

   Vom: 8.4.2024
10. How to Activate a Killer Brand, with Natalie Cotter, Sr. Director, Digital Retail at Liquid Death Mountain Water

    Vom: 1.4.2024
11. Best-in-Class Data Governance Takes a Community, with Lindsay Savage, Sr. Director, Business Platforms & Data Governance at Georgia-Pacific

    Vom: 25.3.2024
12. How to Be a Big Bet Legend, with John Rossman, co-author of Big Bet Leadership: Your Transformation Playbook in the Hyper-Digital Era

    Vom: 18.3.2024
13. How to Access and Measure Retail Media Networks in the Wild West Era, with Andreas Reiffen, CEO & Co-Founder, Crealytics

    Vom: 11.3.2024
14. You Have Best-In-Class Digital Content, BUT is it Effective?, with Shazer Baig, Ecommerce Director at L’Oreal, Mike Black, CMO at Profitero, and Kathleen Harrington, Vice President, Digital Merchandis

    Vom: 4.3.2024
15. The Funeral Preparations for the Death of the Cookie Must Start Now, with Jeff Greenfield,CEO at Provalytics

    Vom: 26.2.2024
16. 2024: The Year of OMNIGEDDON!, with Chris Perry, Chief Learning Officer at firstmovr

    Vom: 19.2.2024
17. Driving PDP Performance Through Authenticity at Scale, with Tom Logan, Co-founder & CEO at Cohley

    Vom: 12.2.2024
18. Predictions for 2024 in Ecommerce, with Andrea Leigh, Founder & CEO, Allume Group

    Vom: 5.2.2024
19. Attribution is Dead. Long Live Statistical Modeling, with Meghan Corroon, Founder and CEO at Clerdata

    Vom: 29.1.2024
20. No data, No Dollars: Lessons from DCG’s Retail Media Benchmark Report, with Gregor Murray, VP of Strategy, Digital Commerce Global

    Vom: 22.1.2024