This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Ein Podcast von Joe Pulizzi & Robert Rose - Freitags
476 Folgen
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PNR 76: The New Media Model Will Include Selling Products
Vom: 28.4.2015 -
PNR 75: Media Serves Two Content Masters, Brands Serve Just One
Vom: 21.4.2015 -
PNR 74: LinkedIn Moves for Content Dominance
Vom: 14.4.2015 -
PNR 73: Like It or Not, Advertising Is Booming
Vom: 7.4.2015 -
PNR 72: Facebook Moves for Total Internet Domination
Vom: 31.3.2015 -
PNR 71: The Third Era of the Internet Has Begun
Vom: 23.3.2015 -
PNR 70: Starbucks Announces Next Move as Media Company
Vom: 16.3.2015 -
PNR 69: Google+ Finally Dead? Well, Not Really
Vom: 10.3.2015 -
PNR 68: The Media Industry Is Desperately Confused
Vom: 3.3.2015 -
PNR 67: When Will LinkedIn's Purchase Run End?
Vom: 24.2.2015 -
PNR 66: Why the New Golden Age of Marketing Is Now
Vom: 17.2.2015 -
PNR 65: A Net Neutrality Win | Stop Talking So Much About Yourself
Vom: 10.2.2015 -
PNR 64: Super Bowl Advertisers Don't Care about Building Audience
Vom: 2.2.2015 -
PNR 63: Competition for Super Bowl Halftime Attention Is On
Vom: 27.1.2015 -
PNR 62: Marketing Still Subservient to Sales | The Launch of Facework
Vom: 19.1.2015 -
PNR 61: The YouTube Killer Is Not Facebook, It's Twitter
Vom: 12.1.2015 -
PNR 60: The Social Media Phase Is Over
Vom: 5.1.2015 -
PNR 59: The 2015 Content Marketing Predictions Episode
Vom: 28.12.2014 -
PNR 58: Here's What Verizon Should Have Done with SugarString
Vom: 22.12.2014 -
PNR 57: The Only Way to Stop Native Advertising Is to Embrace It
Vom: 16.12.2014
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.