This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Ein Podcast von Joe Pulizzi & Robert Rose - Freitags
476 Folgen
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PNR 136: Get Ready for Brands to Take Over Facebook Instant Articles
Vom: 20.6.2016 -
PNR 135: Will Microsoft & LinkedIn Spur a Content Buying Spree?
Vom: 13.6.2016 -
PNR 134: Content Marketing as Profit Center
Vom: 7.6.2016 -
PNR 133: Content Marketing Now Scientifically Proven
Vom: 30.5.2016 -
PNR 132: Get Ready for Content Studios to Become a "Thing"
Vom: 24.5.2016 -
PNR 131: Advertising and Content Marketing Are Different?
Vom: 16.5.2016 -
PNR 130: Long-Form Content Actually Works on Smartphones
Vom: 9.5.2016 -
PNR 129: Red Bull Is Not in the Content Marketing Business
Vom: 3.5.2016 -
PNR 128: The Future of Television Advertising Is Native
Vom: 25.4.2016 -
PNR 127: Is Content Marketing Actually a Thing?
Vom: 18.4.2016 -
PNR 126: The Seduction of Rented Land
Vom: 11.4.2016 -
PNR 125: Big Brands Favoring Content, But Will It Matter?
Vom: 4.4.2016 -
PNR 124: Instagram Follows Facebook to Land of Paid Social
Vom: 29.3.2016 -
PNR 123: FTC to Brands - It's All on You
Vom: 21.3.2016 -
PNR 122: Social Media Organic Content at Crisis Levels
Vom: 14.3.2016 -
PNR 121: Machines Are Coming to Replace Your Marketing Job
Vom: 7.3.2016 -
PNR 120: Native Advertising Hits Network Television
Vom: 1.3.2016 -
PNR 119: How to Pen a Content Marketing Is Dead Article
Vom: 22.2.2016 -
PNR 118: Breaking - Brands Create More Content with Less Engagement
Vom: 15.2.2016 -
PNR 117: WSJ Ditches LinkedIn, LinkedIn Ditches Bizo
Vom: 9.2.2016
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.