The Mobile User Acquisition Show

268 Folgen

1. 🔓 How to Unlock New Audiences Using User Generated Referrals (UGR) with Amy Monier, Founder of Appspand 🔑

   Vom: 20.10.2023
2. 🚀Transitioning from operating to investing, the state of game investing, and more: with Joakim Achren (General Partner at F4 Fund)💡

   Vom: 12.10.2023
3. 😶‍🌫️ Not everyone should run creative tests on Meta/Facebook. (A mini case study) 🤳

   Vom: 6.10.2023
4. 🤔 Should You Run Subscription App User Acquisition on Ad Networks? 📱

   Vom: 29.9.2023
5. 🚫5 MMM Missteps: and What to Do About Them🤔

   Vom: 21.9.2023
6. 📈Are You Overpaying Your Ad Network by 30-40%? Decoding SKAN vs. probabilistic billing🧐

   Vom: 15.9.2023
7. Maximizing Unity Ads Campaign Performance 🚀

   Vom: 6.9.2023
8. 🤝The challenges of fundraising for early-stage games in 2023 with Jere Partanen, Principal at Sisu Game Ventures 🎮

   Vom: 31.8.2023
9. 🔎The 4 elements of an App Store CRO Testing Plan🧪💡

   Vom: 23.8.2023
10. 😍Geo-lift tests, incrementality, and other flavors of post-ATT measurement with Aayush Sakya (Head of UA at Earnin) 😎

    Vom: 17.8.2023
11. 😍Using Generative AI Tools to Power Mobile Marketing Strategy 📱

    Vom: 9.8.2023
12. 🖍Premeditated Creativity: How to generate creative ideas before you need them(feat. a mini case study: Million Lords) 🍭

    Vom: 4.8.2023
13. ☎️ SKAN 4.0: 4 things that haven't changed - a sneak peak into the SKAN 4.0 handbook 📟

    Vom: 28.7.2023
14. 🏂🏻 Kickass UA in the Privacy Era with Jayne Peressini, Claire Rozain, Philip Weiskirchen, Gadi Eliashiv, Shamanth Rao & John Koetsier 🛌🏻

    Vom: 24.7.2023
15. 🎨 Learnings from Top 1% UGC Creatives Using Generative AI tools 🚀

    Vom: 16.7.2023
16. 🕵️‍♂️ Unpacking Privacy Manifests: The Death Knell for Fingerprinting/Probabilistic Matching 🥯

    Vom: 8.7.2023
17. 🤔How to unlock performance with podcast ads with Gessica Bicego, CMO at Paired📈

    Vom: 30.6.2023
18. ❓When to ignore LTVs for your decision-making🤔

    Vom: 25.6.2023
19. 🏆Beating the Black Box: Your Guide to Precise User Targeting in Google UAC, No Traditional Targeting Required😍

    Vom: 15.6.2023
20. 💀The perils of modeled conversions on Google UAC🧐

    Vom: 8.6.2023