The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Ein Podcast von The Agile Brand
693 Folgen
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#614: How trust, community, and courage are reshaping brands with Chris Savage, Wistia
Vom: 13.12.2024 -
#613: Building brands through collaboration, innovation, and sustainability with Eric Liedtke, Under Armour
Vom: 11.12.2024 -
#612: Shared understanding of business needs with Patty Soltis, Upwork
Vom: 9.12.2024 -
#611: Optimizing e-commerce content with Ashlyn Fulton, D'Addario
Vom: 6.12.2024 -
#610: Unlocking greater customer loyalty with Aleksander Kaczmarek, CarTrawler
Vom: 4.12.2024 -
#609: AI-powered DXPs and brand-aware personalized CX with Kathie Johnson, CMO at Sitecore
Vom: 2.12.2024 -
#608: Why the C-Suite needs to pay more attention to social media, with Dr. Antonis Papatsaras, Hootsuite
Vom: 29.11.2024 -
#607: Preparing for tiktokified journeys and the search generative experience with Izabela Misiorny, Siteimprove
Vom: 27.11.2024 -
#606: Connecting experimentation to business outcomes across the journey with Vijay Ganesan, Optimizely
Vom: 25.11.2024 -
#605: AI agents working across the marketing workflow with Kevin Li, Optimizely
Vom: 22.11.2024 -
#604: Creating a great post-purchase customer experience with Colleen Coulter, Route
Vom: 20.11.2024 -
#603: What happens to marketers if Google is split up? Featuring Steven Read, Chief Product Officer at adMarketplace
Vom: 18.11.2024 -
#602: Breaking down language barriers in customer service with Mike Clifton and Max Schwendner, Alorica
Vom: 15.11.2024 -
#601: Improving the Customer Experience in a Feedback Recession with Isabelle Zdatny, Qualtrics
Vom: 13.11.2024 -
#600: AI Agents in Marketing with Raj Rikhy, Microsoft
Vom: 11.11.2024 -
#599: Increasing AI literacy to improve outcomes with Jason Lapp, Beautiful.ai
Vom: 8.11.2024 -
#598: Keeping up with consumer payment preferences with Will Mavromichalis at Kount
Vom: 6.11.2024 -
#597: Engaging with Gen Z on retail with Teddy Solomon, Fizz
Vom: 4.11.2024 -
#596: The impact of AI on marketing and consumer expectations with Melissa Waters, CMO at Upwork
Vom: 1.11.2024 -
#595 State of the marketing jobs market with Sue Keith, Landrum Talent Solutions
Vom: 30.10.2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
