Business of Apps Podcast
Ein Podcast von Business of Apps - Montags
Kategorien:
218 Folgen
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#213: Building a cookieless future: mobile strategies for success with Ishan Singh, Activation Lead at Bunq
Vom: 7.10.2024 -
#212: Gamify your loyalty: the secret to mobile engagement with Thomas Yannopoulos, VP of Revenue, Americas at adjoe
Vom: 23.9.2024 -
#211: Mastering mobile product development: data & agility with Jennifer Camacho, Mobile Product Lead at Nespresso
Vom: 9.9.2024 -
#210: Mastering ASA: Proven ASO Strategies with Simon Thillay, Head of ASO at AppTweak
Vom: 2.9.2024 -
#209: Quick-Track to User Loyalty: From On-boarding to Engagement with Jeremiah Runser, Marketing Director of Sandbox
Vom: 26.8.2024 -
#208: From SKAN to AdAttributionKit: winning with privacy-first mobile campaigns webinar with The Verve, Kochava, Wavemaker, and Dataseat
Vom: 21.8.2024 -
#207: Maximizing growth with Web-to-App funnels with Anastasiia Karlova, Head of Marketing at PlantIn
Vom: 12.8.2024 -
#206: Evolving apps: Meeting user needs and staying intuitive with Paul Sakhatskyi, Head of Product Marketing at Readdle
Vom: 5.8.2024 -
#205: Unlocking app growth with Marketing Mix Modeling with Gary Danks, General Manager for AIM by Kochava
Vom: 29.7.2024 -
#204: Transforming ‘meh’ to magic: AI-driven app engagement boosts with Steve Toy, Chief Executive Officer at Memrise
Vom: 22.7.2024 -
#203: Helping retailers retain app acquisition gains with Thomas Butta, Chief Strategy & Marketing Officer at Airship
Vom: 15.7.2024 -
#202: App growth with affiliate marketing with Taras Kiseliuk, CEO at ClickDealer
Vom: 8.7.2024 -
#201: Testing the app’s edge marketability with Deniz Kekeç, Performance Marketing Manager at InnoGames
Vom: 1.7.2024 -
🎉 #200: How to grow an app sustainably with Mike Rhodes, Founder and CEO at ConsultMyApp
Vom: 10.6.2024 -
#199: Data-driven mobile app marketing with Summer Liu, CMO at SocialPeta
Vom: 3.6.2024 -
#198: App Growth Strategy: the Deezer’s case with Sherina Khalidi, VP Performance Marketing at Deezer
Vom: 27.5.2024 -
#197: Growing your app outside of the app stores with Jakub Chour, Mobile Growth at HER app
Vom: 20.5.2024 -
#196: B.I.G ad opportunity in mobile games with Ravi Pimplaskar, Director of Marketing at Digital Turbine
Vom: 13.5.2024 -
#195: Mobile apps growth marketing: best practices with Gilad Bechar, CEO and Founder at Moburst
Vom: 6.5.2024 -
#194: Driving app engagement with empathy with Naksha Ruiz, Solution Consultant, UserTesting
Vom: 29.4.2024
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.