ZC 22 - Predictions for 2020
Zon Con Podcast - Ein Podcast von Andrew Erickson
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Welcome to 2020 and Season 2 of the Zon Con podcast.
Check out our top picks and resources for sellers at ZonConPodcast.com/resources
2020 Predictions
The best predictor of the immediate future is the immediate past:
- Know the fundamentals: great product, great price, great brand with solid demand
- More states will collect sales tax for us. Sales tax might be an issue we can start to get around
- PPC will be king! Amazon wants to be the top advertiser in the world. It will offer more targeting options. Closer to Google platform.
- Reviews! Kill Fakes and be ruthless
- Voice will be even bigger!
What will be different in 2020:
- Amazon will take even more control of its customers. The seller to customer email platform will go away
- Anti trust / pro seller politics will force Amazon to be less suspension happy
- Non-Amazon marketplaces will start to emerge as awesome online marketplaces
- Search Find Buy will start to go away because it is in fashion now
- Launches will be mostly Amazon PPC and "list" sales: influencer or your own list.
