047 - Outputs and Outcomes: The Two Sides of Workshop Results with Tim Ferguson

What does it really mean to have a successful workshop, meeting, or event?The answer lies with the end result. What do people gain when they attend your workshop or event? Do they walk away with a tangible output (e.g. plans or decisions)? Or, do they leave with an outcome (e.g. a feeling or vision) instead? Tim Ferguson is the CEO of Audience, a creative and strategic agency specialising in live meetings and internal communications. Tim joins me on this episode of the podcast to talk ab...