Emma Tottenham: Prevention is better than cure

In episode 2 of White Swan: The Crisis Podcast, we’re joined by Emma Tottenham, Group Director of Corporate Communications and Sustainability of Virgin Money. Emma talks about her own journey to the top table at Virgin Money, how she and her team work to spot the trends that might ladder up to eventually become a crisis, and how in her view it is absolutely vital for businesses to get their purpose, values and sustainability agenda in check to help prevent crises arriving.It’s a fascinating chat about how prevention really is better than any cure, via some life-affirming and calming crisis mantras, and huge shout outs to tea, Mini Cheddars and the value of taking half an hour out to watch Friends. Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

A crisis can come in many forms. But whatever it looks like, one thing is certain: businesses need to be prepared. White Swan: The Crisis Podcast sees host Gavin Megaw joined by Gary Cleland of Hanover and Karen White of National in Canada to talk with a super special guest to look at crises from all angles to explain how senior business leaders stay on top of things during those tense, headline-making moments.Each episode of White Swan will feature an in-depth conversation with a senior figure from the world of business, who will tell us about their crisis experiences, give you the lessons you need to hear, and emphasise the importance of a nice cup of tea and a sit down.White Swan is brought to you by Hanover Communications. Find out more at HanoverComms.com. Hosted on Acast. See acast.com/privacy for more information.