Building a Sustainable Brand & Challenging the Fashion Industry with Alyssa Lau, Founder of New Classics

Welcome back to the Waves Social podcast. For Episode 39 we are joined by Alyssa Lau, founder of the popular slow fashion web-store, New Classics. Alyssa is a Chinese-Canadian photographer, creator and new mom. On this episode we discuss how Alyssa went from studying chemistry in Edmonton to running an online boutique, a YouTube channel with 30k+ followers and working with brands like Chanel and MAC while balancing life as a partner and new mother. Alyssa dives into what helped her and her pa...