The Un-Sexy (but Totally Effective) Way to Build Wealth as a Gym Owner

As gym owners, it’s easy to get distracted by shiny new things. You might be tempted to run flashy promos, offer discounts or make strange additions to your service offerings. But the best way to grow your income is much simpler—albeit a bit less sexy. In this episode, host Mike Warkentin is joined by gym owner Nick Beal of CrossFit Casco Bay, who explains how to build wealth that compounds.A couple of key steps: Put systems in place and assess them regularly. Nick shares how consistent—and admittedly un-sexy—actions like these have increased his net owner benefit (NOB) and allowed him to build long-term careers for three full-time staff members. In turn, having dedicated staff and proven systems has freed up his attention to focus on other investments, like real estate, so he can continue building wealth both inside and outside his gym.Tune in to hear more of Nick’s wealth-building tips, and then go apply what you learn to your gym.LinksGym Owners UnitedBook a Call1:18 - What is "unsexy stuff"?9:43 - Steady improvement and Nick's NOB strategy13:37 - Benefits of mentorship16:32 - A system for acquiring leads23:38 - Next steps for Nick

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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.