Smart Marketing: Getting Leads on a Shoestring Budget

Check out these monthly marketing stats from today’s guest:About 60 leads, 25 appointments, 23 shows and 18 closes.These are great numbers, and gym owner Kieran O’Dwyer isn’t breaking the bank to post them.In this episode, host John Franklin sits down with Kieran to learn how he’s built such a successful marketing funnel on a small budget at Bathurst Strength and Conditioning and Orange City Strength and Conditioning in Australia.Kieran’s marketing strategy starts with posts on Google Business Profile and Instagram, and then leads are moved to a more personal setting on Facebook. By the time leads book appointments at one of Kieran’s gyms, they typically already understand pricing and respect the gym’s authority, professionalism and communication. From there, closing the sale is easy. This episode is packed full of tactical and inexpensive strategies for boosting lead generation and sales—tune in to hear them all. LinksGym Owners UnitedBook a Call00:51 - Kieran and his gym7:32 - Be sure to get photos18:32 - Starting the conversations26:41 - One more piece of the puzzle34:51 - Kieran’s onboarding

Om Podcasten

Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.