How To Structure An Online Course (or any Offer) for Maximum Engagement with Debbie Aurelius

On the show today, we have Debbie Aurelius of Peppermint Fish. Debbie is a professional communicator and specializes in digital communications. Debbie’s path to Peppermint Fish wasn’t linear in any way. Her first career was in commercial insurance and after a while, she ended up in Learning and Development, and eventually, in digital communications. After commuting three hours (one-way) to her Corporate job for a year, she decided to open up her own digital communications agency. At Peppermint Fish, she helps clients with end to end processes on producing podcasts, webinars, and courses. I asked Debbie to speak to our audience of working mompreneurs about creating a course. Although we don’t get into all of the technical details, we get into the process of how to think about the content and structure of building out your course. And even if you’re not building a course, her advice can be applied to any program or offer that you’re working on for your business. If you’re developing any kind of program, offer, or course, and you’re struggling with knowing where to start and how to structure it, you need to listen to this episode!

Om Podcasten

Welcome to the Working Moms Side Hustle podcast--dedicated to all you Corporate moms who have a great career but long for more. Your current position doesn't allow you to do what you're really passionate about, and you're at a point in your life where you'd love to do something in alignment with your life purpose and make an impact in the world. But you're not ready to burn the ships yet. And that's ok. Let your day job be your first investor, and take the skills you've learned from your 9-5 to build your dream biz. It takes a lot of courage to strike out on your own--you'll have to manage your 9-5 and still be present for your family. But taking brave action to start your side hustle demonstrates to your kids, firsthand, what it looks like to really go for it in life. Listen for actionable tips plus shots of inspo to get your side gig out of your head and into reality. Listen while commuting, waiting for your kids' sports practices to end, or on your lunch break. I know you don't have much time; I'm in the same shoes. Nice to meet you, and I hope you enjoy the show.