#48: Ryan Sandler - Co-Founder and CEO of Truework - Finding the Whitespace

Ryan Sandler is the Co-Founder and CEO of Truework, the company that gives employees control over employment, income, and other identity data. To date, Ryan has raised over $44M for Truework from the likes of Sequoia, Khosla, Menlo and from the founders of companies such as Plaid, Seatgeek, Mino Games, and Checkr. Prior to founding Truework, Ryan spent 3 years as a Senior Product Manager at LinkedIn where Ryan led product development for LinkedIn Salary and other features that impacted millions of HR professionals and job seekers. Ryan graduated from Harvard with a degree in Computer Science. Topics: Why you should start selling to the mid-market instead of to the SMBsUsing tail terms to the fullest in optimizing your SEA strategy.Hidden tricks in verifying startup ideas using SEO.Empathic leadership. Website: TrueworkLinkedIn: Ryan Sandler

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The Venture Brief is a place for founders, venture capitalists, and entrepreneurs striving to gain an insight into the minds of the best in the business. We do not so much care about the success itself, but rather about the principles, habits, values, and thoughts of the ones who contribute the most. We get personal; unveiling, decoding, and demystifying the people who we thought to be superhuman. We bring a holistic point of view of what the entrepreneurial landscape looks like, and we take you on a journey that will provide you with glimpses of what the future holds.