678: How Augmented Reality Brings Traditional Storytelling To Life

Live Animations is an international IT company specializing in the development of innovative products with augmented reality (AR) for children. Live Animations has released 4 world-famous children's books with Little Hippo: "Little Red Riding Hood", "Three Little Pigs", "Velvet Rabbit", "Masha and the Three Bears". Books with augmented reality have already appeared on the shelves of 3,650 Walmart stores in the US. The first edition was 250,000 copies. In June 2018, Live Animations and Little Hippo received the Parents Choice Award (awarded by the non-profit Parents Choice Foundation to celebrate the best products for children of all ages). This is one of the most prestigious awards in children's products. On today's tech podcast I learn more about how they are bringing traditional storytelling to life with Augmented Reality. But we also discuss: How AR can help your product When you should use AR - what types of projects can AR help How much does it cost to create AR/VR product How Enterprise business can use AR How to increase customer engagement using AR