396: DeveloperTown -Turning Corporate Innovation Into A Competitive Advantage

In the world of tech startups, entrepreneurs know that risk comes with the territory. But as your business grows, how do you remain agile like a startup while still insulated from that same risk? How do you innovate safely? DeveloperTown, an Indianapolis-based software consulting firm, is bringing startup energy and approaches to vital problems in enterprise-sized businesses. Going beyond just building a product, they nudge clients to solve a company-specific problem, with all its industry and human context. They've created everything from a football prediction app and counterfeit appliance tracker for manufacturers, to a drone-powered, thermodynamic system that tells farmers exactly what seeds and fertilizers to use where. I invited Mike Kelly, DeveloperTown's Managing Partner, to discuss his vision for the company's present and future in the enterprise ecosystem.