294: TechSmith CEO Talks About Snagit, Camtasia, Coach’s Eye & the Importance of Visual Communication Software

TechSmith provides software that helps you communicate more effectively with shareable images & videos. Software applications such as Snagit, Camtasia and Coach’s Eye are highlighting the importance of video, visual communications, and how communication is shifting to video. Founded in 1987, TechSmith Corporation prides itself in providing practical business and academic software products that can dramatically change how people communicate and collaborate. TechSmith enables users to work more effectively wherever they may be, and ensures that the process of creating, sharing and collaborating around content is simple and intuitive so that others can learn from their knowledge. I invited TechSmith CEO Wendy Hamilton onto the show to find out more.