The 3 Es concept: Educate, Entertain, Enlighten with Ling Koay
Ling Koay is CMO at Oneflow. Oneflow offers an all-in-one e-contract platform with integrated e-signing tool. Ling is a passionate and energetic marketer who loves pushing boundaries. First a copywriter, she knows how to harness the power of copy and content for b2b tech companies. We talked about her love for marketing, her passion for content and her approach to social media. She also believes our kids can teach us a lot about marketing! We also discussed how she has been growing a world-class marketing team at Oneflow. As 2020 has been a challenging year for many companies and marketers, we looked into some of the learnings and what's coming for us in 2021.