71. Be a Creator, Not an Influencer: Using Social Media as a Business Owner

Too many business owners fall into one specific trap of content creation: they spend too much time and effort trying to be an influencer, and it’s not getting them the results that they want. Do you know why? Because they’re prioritizing the wrong things. Influencers have different needs than business owners. For an influencer to grow their page, they need followers. They need reach. They need numbers. You might be thinking, “Doesn’t a business need these things too?” Not necessarily. Let me tell you what you ACTUALLY should be prioritizing as a business owner looking to enhance your social media presence. WORK WITH NATASHA: Join my signature program to learn more: https://shinewithnatasha.com/accelerator Participate in the FREE video challenge: http://videoconfidencechallenge.com/ CONNECT WITH NATASHA: Website: https://shinewithnatasha.com/podcast Instagram: https://www.instagram.com/shinewithnatasha/ YouTube: https://www.youtube.com/channel/UCL2BMkT_7jIu5NeV_yAXScw

Om Podcasten

Natasha, host of The Shine Online Podcast and the CEO at Shine With Natasha, interviews the brightest entrepreneurs she knows to bring you no-fluff advice; honest discussions about the mental health and lifestyle aspect of entrepreneurship; and actionable strategies and success stories of those who’ve mastered the art of shining online in this conversational podcast. Her goal is to share my best Instagram strategies while empowering you to do business in a way that feels real to you. Let’s shine together.