FTA - The Godfather of Influence, Dr. Robert Cialdini

Dr. Robert Cialdini is the president and CEO of INFLUENCE AT WORK. He is the multi best selling author of Influence: The Psychology of Persuasion, and his latest book Pre-Suasion: A Revolutionary Way To Influence and Persuade and he is currently a Regents Professor Eremites of Psychology and Marketing at the Arizona State University. Commonly referred to as “The Godfather Of Influence” Robert’s work has been featured around the world with clients such as Twitter, Microsoft, London Business Forum, SXSW, and more.

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The #1 Evidence Based Growth Podcast on the Internet. The Science of Success is about the search for evidence based personal growth. It's about exploring ways to improve your decision-making, understand your mind and how psychology rules the world around you, and learn from experts and thought leaders about ways we can become better versions of ourselves.