More Sales Starts w/ Better Marketing w/ Chris Walker

#18: Listen as Chris Walker from Refine Labs details his thoughts on what your marketing team should be doing right now to help your sales team. We discuss building a revenue engine, what sales enablement means, buy-in from the executive team, creating a culture to promote sales, and what sales reps should be doing on LinkedIn. Chris is a marketing expert and founder of Refine Labs. He’s a must-follow on LinkedIn for all things marketing.