008: The Science of Improving customer experience with Roger Dooley

How does psychology relate to business? What insights can we use from behavioural science to improve customer experience and even boost sales?Roger Dooley, international keynote speaker, writer, author, and founder of Dooley Directs consultancy, shares his expert knowledge about the intriguing relationship between science and business. He highlights research-backed tactics that any marketers or business owner can use to grow their business and connect with consumers.Roger became fascinated wi...