Organic Conversions Across Platforms with Kenda Laney

Get ready for an inspirational and informative episode of the Radcast. Ryan Alford is joined by Kenda Laney, founder & CEO of Laney Media - a badass with expertise in viral organic content, buyer psychology, and short-form content on TikTok! You won't want to miss this as they dive into her amazing story: despite being born with eye cancer at 2% survival rate; she has gone on to build one successful business after another.Tune in now as these two pros take you through the tactics behind understanding buyer's psyches and leveraging authenticity & connection to make killer online marketing campaigns that are sure to deliver conversions! We're talking surefire ways for YOU (yes you!) up your game online -- so don't miss out!Key notes from this episode:Kenda faced her health struggles in her youth but this didn’t stop her from pursuing a career in social media while still in highschool and eventually created Laney Media (00:59)How to stand out on TikTok and how algorithm works (04:40)How Tiktok is an outreach platform and Instagram is a nurturing platform, and how content plan works (13:02)Three types of content in a sales psychology framework and how problem awareness helps customers connect with their actual problems, providing them solution (25:35)Starting March 1st, Kenda will be launching the Social Media Millionaire podcast, focusing on organic content, cross-platform traffic, cell psychology, insights into mistakes they have made, and all aspects of social media business (32:31)Why proper regulation is needed in the coaching space as there are people claiming to be experts with only one viral video (36:49) This episode is packed with energy, wisdom, and passion and we know you will get a ton of value from this.To keep up with Kenda Laney, follow her on Instagram @kenda.laney and her website https://laneymedia.org/Learn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. 

Om Podcasten

Welcome to Right About Now with Ryan Alford, a radically different business podcast designed for mass appeal that consistently ranks as a top 10 US Apple Podcast show. Designed to both educate and entertain, Right About Now with Ryan Alford does what few business shows can - make you think and make you smile! Right About Now is hosted by Ryan Alford, the marketing maven that has helped brands like Verizon, Apple, Lexus, and The NFL develop some of the most recognizable and successful ad campaigns of the last 20 years. Ryan interjects equal parts Southern charm, thoughtful insights, and witty commentary into a style and voice that resonates with listeners. Ryan interviews celebrities, influential marketers, and entrepreneurs from across the globe while adding insight and recommendations for business owners and marketers - all told through a light-hearted lens that is equal parts entertainment and education. As the name suggests, Right About Now with Ryan Alford isn't afraid to cross the boundaries of marketing, popular culture, and entertainment. The show features two weekly episode formats released on Tuesdays and Fridays. The Tuesday show is a guest interview while the Friday episode is an entertaining blend of weekly marketing news and banter between Ryan and Chris Hansen, his business partner and friend. Visit www.RyanIsRight.com to learn more, or follow @rightaboutnowshow and @ryanalford on Instagram.