Decision science: What can retailers learn from Goldilocks?

Our experts explore the impact of blind faith in processes without any real understanding of how the business operates and consider why –despite their apparent sophistication –Machine Learning and Artificial Intelligence are not the solution to every problem on their own. Listen as they explore how to think about questioning those building the models to make it easy to both sense check how they work, and to make sure they are built at the right level for what’s needed.