Perhaps you’ve been faced with the challenge of writing a personal brand statement. I know writing about yourself can be challenging, but take comfort in knowing this can be a relatively painless process if you approach it in the right way and with the right attitude.Step one, repeat after me, I am a good writer. You’ve got to believe it, baby. Believe it! Simply put, a personal brand statement is what you do. A personal mission statement is why your personal brand exists. What’s the pur...