Apple, Amazon, Optum... oh my.

In this week's podcast we dive into the third prediction of The Joe Public 2030 book, The Funnel Wars. The Funnel Wars are ON, pitting retail tech giants, health insurers, and many others against the legacy hospital and health systems for ownership of the patient relationship. Are you ready?

Om Podcasten

In our world of branding and marketing in the health space, there should never be acceptance of the status quo, the old-school, the normal. We should always be pushing forward, celebrating the different, breaking new ground, highlighting the innovative. So welcome to The No Normal Show, our forum for tossing around thoughts, opinions, and ideas on what’s new, cool, different, innovative, questionable, or otherwise related to how consumers navigate health. Plus some other fun stuff thrown in.