Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comFly by Midnight is comprised of Justin Bryte and Justin Slavo, two best friends who honed their craft in New York and are now making waves in Los Angeles, creating and self-distributing emotive pop music.In the episode, they discuss their journey as independent artists, starting with cover videos on YouTube and transitioning to original music. They talk about the intentional decision to release covers alongside their original music to maintain their existing fan base. The duo reflects on the importance of DIY and the value of creating high-quality content on a low budget. They also discuss the challenges of gaining industry recognition and label interest, as well as the changing landscape of virality on platforms like YouTube and TikTok. Fly By Midnight discusses their approach to creating viral videos and their experimentation with different types of content. They also talk about their experiences with booking agents and their plans for future releases.Chapters00:00 Intro04:53 The Thrill Tour08:17 From Covers to Originals19:10 Content on a Budget28:50 Label Involvement37:59 Balancing Virality and Authenticity44:46 Animation and Video52:42 Keeping Content Fresh1:00:21 Distribution1:11:12 Making it in the New Music BusinessSubscribe to The New Music Business: https://aristake.com/new-music-business-podcast/Ari's Take Academy: https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeThreads: https://www.threads.net/@aristake_YouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Fly by Midnight:Website: https://www.flybymidnight.com/Spotify: https://open.spotify.com/artist/4rQTEdG6hDVOlDUFKs9EjZ?si=fsDqg7-6RbiEWV5diJGkTAInstagram: https://www.instagram.com/flybymidnight/TikTok: https://www.tiktok.com/@flybymidnightYouTube: https://www.youtube.com/channel/UCJDQtPgwh6oV5MbPmclqIAgEdited and mixed by Ari DavidsMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.