🤔The mysterious LAT, and how to tame it – with Thomas Petit (Growth Consultant): MDM Academy preview special🚀

Welcome to the first episode of the Mobile Dev Memo Academy preview series.Our guest today is Thomas Petit. Thomas is an independent mobile growth consultant working primarily with non-gaming B2C apps. He is an external consultant for large apps (inc. 2 unicorns), a collaborator assisting several app agencies and an advisor for very early-stage startups. He’s run campaigns since the first day, spending 7 digits on the platform directly and also run audits on many other accounts, is cert...