E189 | How to Innovate Inside Large Corporations with Jim A Euchner

To stay ahead of the curve, organisations need to innovate. But how do you structure innovation if you run a large corporation? Where do you put the money? Who’s in charge? How do you get sales to not be a blocker? Don’t miss former VP of Innovation at Goodyear, Jim A Euchner on this week’s episode of The Melting Pot. Key takeaways: Overcoming resistance to innovation How Goodyear innovates The need for multiple routes to market Two critical things people fail to do The benefits of incubation