Sally Hogshead on How to Fascinate

My friend Sally Hogshead is a New York Times bestselling author and world-class branding expert. Her book How the World Sees You: Discover Your Highest Value Through the Science of Fascination is based on the premise that to become more successful, you do not The post Sally Hogshead on How to Fascinate first appeared on Box of Crayons.

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Box of Crayons' Senior Partner, Michael Bungay Stanier talks to inspiring leaders and thinkers about how they find, start, and sustain their Great Work.