How to build and maintain a personal brand with Fannie Dunagan

Guest:Fanny DunaganCEO | Content Strategist | Co-Founder of PathLynks, LLCHost:Melissa AarskaugExecutive Connect: https://www.executiveconnectpodcast.comYouTube: https://www.youtube.com/@ExecutiveConnectEpisode Overview:How do you build a personal brand that actually sticks—and makes a difference? In this episode of Executive Connect, Melissa Aarskaug talks with Fanny Dunagan, CEO and content strategist at PathLynks, about her powerful transformation from a shy immigrant to a confident entrepreneur and LinkedIn powerhouse. Fanny dives into the art of personal branding, especially in the tech space, and how to stand out without shouting. She breaks down practical tips for creating value-driven content, overcoming the fear of putting yourself out there, and making the most of LinkedIn’s potential. If you’re ready to grow your voice, build community, and attract opportunities, Fanny’s got the roadmap.Timestamps00:00 – Fanny Dunagan's Journey from Shy Immigrant to Entrepreneur05:17 – The Importance of Personal Branding in the Technology Field13:07 – Creating Valuable Content on LinkedIn19:17 – Engaging with the LinkedIn Community23:51 – Leveraging the Power of LinkedIn for Networking and Opportunities31:33 – Tips for Creating Engaging Video Content37:23 – Building Community and Making a Meaningful ImpactConnect With Us:Podcast Website: https://www.executiveconnectpodcast.comYouTube: https://www.youtube.com/@ExecutiveConnectSocial:LinkedIn: https://www.linkedin.com/in/melissa-aarskaug/TikTok: https://www.tiktok.com/@melissa_aarskaugX: https://x.com/melissaaarskaug